#WhatTheFeline?

Two lions — one with speech bubble saying What the Feline?
© Sebastian Kennerknecht

Big or small — We’re Cat People.

“What the Feline?” is a video series delving into challenging conservation topics. Join us as we explore the world of wild cats and the critical issues they face.

Take Action on Social Media

You can help by following us on TikTok and sharing our “What the Feline?” videos on any social platform. Tag @PantheraCats and use the hashtag #WhatTheFeline to help inform others about the threats facing wild cats.

Every share raises awareness and helps protect wild cats!

Animated inquisitive lion

#WhatTheFeline Video Series

Souvenir Shopping: How to Play it Safe and Identify Wild Cat Parts in Products

Find out how to tell if a product contains parts sourced from wild cats. This video sheds light on the challenges wild cats encounter due to the illegal wildlife trade, empowering you to make reasonable purchasing choices.

View on TikTok | Instagram | YouTube

What The Feline Video #2

Video #2: Premieres July 11

Paws and Effect: When a Wild Cat Is Poached

When a wild cat is poached, it creates a chain reaction that causes severe damage to ecosystems. Explore the devastating consequences poaching has not only on feline populations but also on the entire planet.

What The Feline Video #3

Video #3: Premieres August 5

Should I Stay or Should I Go? Wild Cats Are Not Pets

Curious if a big cat facility you intend to visit is an accredited, conservation-focused zoo? This video delves into the distinctions between accredited zoos and trendy, social media-driven exhibitions that exploit wild cats, helping you make an informed choice. Ultimately, wildlife belongs in their natural habitats!